The Challenge

Critical customer data was siloed across CRM, Billing, and Project Management tools. Staff manually copied data between platforms, causing a 3-day lag in reporting and frequent sync errors that frustrated the sales team.

The Solution

Architected a lightweight, bi-directional integration layer using TypeScript and Node.js. The system listens for real-time webhooks from all platforms, normalizes the data schema, and ensures a "Single Source of Truth" across the entire tech stack.

Business Impact

  • Eliminated 100% of manual data entry between Sales and Ops
  • Enabled real-time dashboards, reducing reporting latency from 1 week to 0 seconds
  • Reduced data sync errors to near-zero (<0.01%)
  • Saved the team ~10 hours/week in data reconciliation